18-section framework / 7-10 days to live / Sub-second load times
18-Section CRO Framework
Proven structure across verticals
7-10 Days To Live
From kickoff to production
$1,495 Flat
No retainers · No hourly · No surprises
$10M+ Paid Media Managed
Across multiple verticals
The problem with most landing pages
Your campaign is writing checks your website can’t cash.
Most landing pages are brand homepages or generic services pages — built for browsing, not converting paid ad traffic.
DIY page builders ship a layout. They don’t ship a conversion strategy, a copy framework, or a tested CTA.
Agencies charge 5-figure retainers and take 6-8 weeks. You need this live before your next campaign launches.
Before you say “I already have a website”
A landing page isn’t your homepage. It’s a different tool for a different job.
If you’re running paid ads, your homepage typically converts 0.5-1.5% of that traffic. A purpose-built landing page on the same traffic converts 2-4x higher. Here’s why.
Your homepage
A PageRocket landing page
Built for browsing
Built for converting
Multiple audiences, multiple goals
One audience, one goal
Nav, footer, sidebar, blog links
One CTA, no escape routes
Tells your brand story
Solves a specific problem
Visit → explore → maybe contact
Visit → convince → convert
One CTA = no decision fatigue.
Every link, sidebar, and footer on a homepage is an exit.
A landing page has one path forward.
Scent-match to the ad.
The headline a visitor clicked from in your ad is the headline they land on.
Homepages don’t do this. Landing pages exist to.
One audience, one message.
A page for school districts shouldn’t also talk to facilities managers.
Different audiences need different pages — that’s why most clients eventually run 2-3 landing pages, not one.
If your campaign is running and you don’t have a dedicated landing page for each audience you’re targeting, that’s the bottleneck.
The second value driver most buyers miss
A properly engineered landing page doesn’t just convert better. It also lowers your cost per click.
Google and Meta both reward ads whose landing pages match the visitor’s intent. The same campaign with the right landing page typically pays 25-40% less per click on Google, and earns better delivery on Meta.
Page ranked for intent match
Quality score / ad relevance go up
CPC goes down, delivery goes up
Google Ads
Quality Score (1-10)
Three inputs: Expected CTR, Ad Relevance, Landing Page Experience.
A Quality Score of 8 vs. 5 typically cuts actual CPC by 25-40%.
Google’s algorithm literally checks whether your page matches the query.
Page speed is a major Landing Page Experience factor. PageRocket pages load in under a second.
Meta Ads
Ad Relevance Diagnostics
Three rankings: Quality, Engagement Rate, Conversion Rate.
Below-average rankings get penalized in delivery and cost.
Strong post-click conversion signals push ads into a lower-cost tier.
Higher conversion + lower cost per click = compounding savings.
A properly engineered landing page improves both sides of the equation.
What makes PageRocket different
A landing page engineered for conversion. Not just designed.
Built on the 18-section CRO framework.
Hero, trust strip, problem, solution, proof, process, founder, FAQ, risk reversal, CTA — every section earns its place. No generic templates. No filler.
18 sections · Proven structure
Productized, not custom.
Flat $1,495. Live in 7-10 days. One audience, one CTA per page. We’ve built this enough times to know exactly what each section costs, takes, and converts.
Flat fee · 7-10 days · No retainer
Fast, hosted, and ad-ready.
Static HTML on Vercel’s global edge network — sub-second load times. Form submissions via Resend. GTM container instrumented. Responsive across mobile, tablet, desktop.
Sub-second · Tracked · Responsive
What’s inside every PageRocket build
The 18-module library we build against.
Every PageRocket build is engineered against this library of proven landing-page modules. Each module has a job. Most pages use 12-15 of the 18 — we adapt the mix to your audience and offer.
01.
Pre-header strip
Above-fold offer or urgency cue.
02.
Hero
Headline, subhead, CTA, hero visual.
03.
Trust strip
Credentials, awards, customer logos.
04.
Problem / Pain
The pain you solve, in their words.
05.
Solution / Value prop
Your offer’s core promise.
06.
Benefits
Outcomes ranked by what they care about.
07.
How it works
Process in 3 visible steps.
08.
Offer
What they get, plainly stated.
09.
Social proof
Testimonials, case data, reviews.
10.
Deep proof / Case study
One signature win, in detail.
11.
Product / Service detail
Specs, features, deliverables.
12.
Objection handling
FAQs that close gaps.
13.
Comparison
Why us vs. the alternative.
14.
Risk reversal
Guarantees, returns, refunds.
15.
Urgency / Scarcity
Honest reasons to act now.
16.
Form / Checkout
Conversion path, minimum friction.
17.
CTA close
One last clear call-to-action.
18.
Final trust footer
Last-mile credibility cues.
What the framework produces
Industry-standard lift on a properly engineered landing page.
A 1% → 3% conversion-rate lift is typical when you pair a paid campaign with a purpose-built page. Your actual numbers depend on offer and traffic quality.
Conversion-rate chart
0.8% CVR
1.9% CVR
3.2% CVR
+200% LIFT
Once True Rescue Schools has 30 days of post-launch data, this baseline is replaced with real numbers from our first PageRocket build.
Recent builds
Pages we’ve shipped.
Emergency safety · B2B Schools · LinkedIn Ads
True Rescue
Bleeding-control kits for school districts in 10 legislation states. State-mapped compliance angle no competitor has.
Handmade luxury water features built piece by piece in a Bend, Oregon workshop. Custom indoor and outdoor fountains shipped nationwide, $990 to $30,000+.
Office coffee built for the Dallas workforce. 15+ barista drinks in 90 seconds, smart-tech maintenance, 200 Cup Free Trial. Already trusted by DFW Airport, Fox Racing, BuzzFeed, and HP.
Video case studies coming July 2026 — post-launch conversion data for each build.
From our paid-media practice
The team behind every PageRocket build.
PageRocket is built by the same team running paid-media campaigns at BrandRocket. Same operating standards across every campaign and every landing page.
“Our enrollment has grown 2, 3, 4 times.”
When the pandemic hit we had 200-300 debaters. A few years later we’re up to 900-1,000 students. We’ve been able to find students all around the country who I don’t think would have found us without David’s experience with Google Ads.
Pavel Sukhobok
Founder, Potomac Debate
BrandRocket paid-media client
“Our inbound leads have more than doubled.”
Before working with you, a lot of the leads coming in were unqualified and spam. Now the majority of inbound leads are qualified. LinkedIn ads was completely new for us, and that’s opened up a whole new door of opportunities.
Teal Cooper
Co-founder, VendiBean
BrandRocket paid-media client
“Phones are lighting up. Revenue has climbed significantly.”
BrandRocket essentially took over a very neglected and ineffective ads account for my medical practice and made it extremely productive in a matter of a few short weeks. The appointments are getting booked. They have knocked it out of the park.
We learn your audience, offer, and conversion goal. You get a written brief back the same day with the 18-section framework adapted to your offer.
02
Wireframe approval
We send a full-page wireframe within 3 business days — every section laid out, every copy block drafted. You approve or revise. We do not start building until you sign off.
03
Live in 7-10 days
We build, instrument, and ship to pagerocket.net. Form goes to your inbox. Page is ready for paid ad spend the day it goes live — sub-second load times included.
If you want it custom-hosted on your domain or migrated to your CMS, we offer that as a paid add-on.
Included with every build — no add-ons, no surprises
Eight things you get that most landing-page services don’t ship.
Page builders give you a template. Freelancers give you a file. PageRocket ships a complete, instrumented, conversion-engineered asset.
Custom AI-generated imagery.
Every visual unique to your offer.
Conversion-engineered copy.
Written for your audience, never templated.
Wireframe approval gate.
See it before we build it.
Conversion tracking built-in.
GTM and pixels live on launch day.
Form delivery via Resend.
Straight to your inbox.
Built for speed, not WordPress.
Sub-second on Vercel edge.
Responsive across all devices.
Tested at every viewport.
One operating system.
Same team that runs your ads.
Most landing-page services hide most of this behind an upsell. We don’t.
Flat-rate pricing
One landing page. One price. No surprises.
PageRocket landing page
$1,495
flat
Full landing page (adapted from the 18-section CRO framework)
All copy written, all wireframes approved by you
Custom AI-generated imagery on every section
Responsive across mobile, tablet, and desktop
Sub-second load times on Vercel edge hosting
Form submission via Resend, delivered to your inbox
GTM container integrated for your conversion tracking
We’re collecting case studies and testimonials before raising rates to market.
The BrandRocket operating system
Strategy
Ads
Creative
Tracking
Landing page
About PageRocket
The landing page service built by people who actually run paid ads.
Most landing page services are built by designers. PageRocket was built by the team behind BrandRocket — a paid-media practice that spent years watching where campaigns lost money before deciding to fix the bottleneck. Every spec, every section, every line of copy on a PageRocket page is informed by that experience.
It’s a standalone service. Run your ads in-house, with another agency, or with BrandRocket — doesn’t matter. We ship the page that converts the traffic you’re sending. Same engineered structure, same speed, same instrumentation, regardless of where the clicks come from.
A paid-media practice that turned its landing-page playbook into a service.
Yes. You own the HTML, CSS, copy, and assets. If you want to migrate to your own domain or CMS later, you can — we provide everything you need to do that.
Do I need to run my ads with BrandRocket to use PageRocket?+
No. PageRocket is a standalone service. Run your ads in-house, with another agency, or with BrandRocket — the page works regardless of where the traffic comes from.
What if I already have a website?+
Keep it. A PageRocket landing page is purpose-built for paid traffic to one audience with one offer. Your homepage stays as your brand home; the landing page is what your paid clicks land on.
Can I run paid ads to the page on day 1?+
Yes. Your GTM container is integrated, conversion tracking is live, and the page is on Vercel edge hosting with sub-second load times. It’s ad-ready the day it ships.
Do you offer revisions after launch?+
One round of post-launch revisions is included. Beyond that, we offer revision packages or an ongoing iteration retainer if you want continuous CRO work.
What integrations do you support? (CRM, email, calendar)+
Form submissions are delivered via Resend straight to your inbox by default. For CRM (HubSpot, Salesforce, Pipedrive), email tools (Mailchimp, ActiveCampaign), or calendar (Calendly), we can wire the form to push there too. Tell us your stack at kickoff.
Can you build multiple pages for different audiences?+
Yes — and most clients eventually do. One page per audience is the CRO best practice. Each page is its own engagement at the flat rate.
What’s the introductory rate and how do I qualify?+
Existing BrandRocket paid-media clients pay $495 instead of $1,495 — we’re collecting case studies and testimonials at this rate before raising to market. Mention your BrandRocket account at kickoff to qualify.
Buy with confidence
Three reasons you don’t have to second-guess this.
You see the page before we build it.
We send a full-page wireframe within 3 business days. You approve or revise before we write a line of code.
One round of post-launch revisions included.
If something needs tuning after the page goes live, the first revision round is on us. No add-on fees.
Pay only when you approve the wireframe.
Free kickoff call. Free wireframe within 3 business days. You only pay once you approve the design and we start the build. No labor done before you’ve signed off.
A productized landing page service by BrandRocket · Run as one connected operation
One more thing
Still wondering if a landing page is the right move?
Two ways to think about it — the math, and the symptoms.
The math
Typical homepage 50 leads / month 1% CVR
+200% leads
PageRocket landing page 150 leads / month 3% CVR
Same ad spend. A meaningful conversion lift.
Your actual numbers depend on offer, audience, and traffic quality. Every industry is different.
Common reasons campaigns underperform
The ad and the landing page don’t match. (visitor lands, sees something different, bounces)
The form asks for 8 fields when 3 would convert.
The CTA is below the fold, or three CTAs compete for attention.
The page tries to talk to multiple audiences at once.
The hero is about the company, not the customer’s problem.
If any of these apply to you, you need a landing page
You’re running paid ads on Google, Meta, or LinkedIn.
You spend $1,000+/month on ad campaigns.
Your current conversion rate is under 2%.
You’re trying to reach more than one audience with one page.
“Never let your campaign write checks your website can’t cash.”
— Avinash Kaushik, Google’s former Digital Marketing Evangelist
Get your landing page built. Live in 7-10 days.
Tell us about your audience, your offer, and your conversion goal. We’ll send back a same-day brief with the 18-section framework adapted to your campaign.
Full landing page adapted from the 18-section CRO framework
Live in 7-10 days from kickoff
Sub-second load times on Vercel edge hosting
One round of post-launch revisions included
Existing BrandRocket client?
Mention your account at kickoff for the $495 introductory rate.
The team behind every PageRocket build.
PageRocket is built by the same team running paid-media campaigns at BrandRocket. Same operating standards across every campaign and every landing page.
“Our enrollment has grown 2, 3, 4 times.”
When the pandemic hit we had 200-300 debaters. A few years later we’re up to 900-1,000 students. We’ve been able to find students all around the country who I don’t think would have found us without David’s experience with Google Ads.
“Our inbound leads have more than doubled.”
Before working with you, a lot of the leads coming in were unqualified and spam. Now the majority of inbound leads are qualified. LinkedIn ads was completely new for us, and that’s opened up a whole new door of opportunities.
“Phones are lighting up. Revenue has climbed significantly.”
BrandRocket essentially took over a very neglected and ineffective ads account for my medical practice and made it extremely productive in a matter of a few short weeks. The appointments are getting booked. They have knocked it out of the park.
Same team. Same standards. Same outcome focus.